A-MAZING JOY OF VIDEO GAMES
Quarter Jade is a leading female e-Sports influencer and wanted a logo that captured her unique personality for use in building notoriety and partnering with brands. Rainwater Creative’s system for market analysis and developing themes helped crystallize Quarter Jade’s thinking and preferences. Working through nearly one hundred unique options, Rainwater Creative collaborated with Quarter Jade to make her comfortable with the process and align on a concept that captured the maze-solving joy of video games and captured the essence of her persona.
mood boards | concepts | logo | brand guide
